Get a 4,300% Return on Investment
The Marketing Tool with the Highest Return on Investment…Email.
Businesses that aren’t using email marketing effectively, or at all, are missing out on one of the best ways to stay in touch with customers. According to Forbes.com 91% of all consumers use email daily.
When someone joins your mailing list, they are saying they want to hear from you. Use this opportunity to build relationships with your customers and prospects.
Effective Uses for Email Marketing
- Promotional campaigns
- Highlight products or services
- Send newsletters
- Announce special events
- Follow up and lead nurturing
- Educating people about your products and services
- Saying “Thank you”
- Showing appreciation to current clients and customers with exclusive offers
Benefits of Email Marketing
- Cost effective (the return on investment for email marketing is 4,300%…yes, you read that right – the statistic is from the Direct Marketing Association)
- Real time messaging
- More frequent contact keeps you in front of customers
- Targeted messages to specific segments of your list
- Drive sales
- Continue relationships by keeping in touch
- Build trust and loyalty
- Easy to share giving you wider reach
- Test multiple marketing messages
- Metrics and reports enable you to measure success
Email Marketing Services I Offer
- Write effective email copy whether you need a single email, an autoresponder series or something in between
- Write lead generation pieces (for example, a special report) to entice visitors to sign up for your email list
- Plan email marketing campaigns
- Email vendor set up
Ready to reap the rewards of email? Email me at dawn@smartcookiecommunications.com.
You can also visit my contact page.